V.I. Department of Tourism Credits Success to Public-Private Partnerships

(L to R): Wayne Biggs, CEO of U.S. Virgin Islands Economic Development Authority (USVIEDA); USVI Commissioner of Tourism Joseph Boschulte; USVIEDA Business Ambassador Yolanda Bryan; and investor Steve Boughner of Global Solutions VI LLC, at the Caribbean Hotel & Resort Investment Summit in Florida. (Submitted photo)

The U.S. Virgin Islands credits its ability to survive and thrive during the worldwide COVID-19 crisis to synergistic public-private partnerships.

Joseph Boschulte, commissioner of the USVI Department of Tourism, and Wayne Biggs, CEO of the U.S. Virgin Islands Economic Development Authority (VIEDA), led a delegation representing the territory at the Caribbean Hotel & Resort Investment Summit (CHRIS) that was held last month in Hollywood, Fla.

During a panel discussion on public-private collaboration, Commissioner Boschulte recognized the importance of working together with other government entities such as the Department of Health, as well as business owners and employees alike — particularly in the tourism and hospitality sectors — to ensure that protocols and policies are understood and enforceable.

“A big part of our success has been our relationship, led by our governor, Albert Bryan Jr., with our private sector people,” the commissioner said. “As government, we can set protocols. However, it’s not only the government’s responsibility to enforce the protocols; it’s the business owners, the hotel owners, the managers, the restaurant and bar managers’ job — to keep the entire economy humming.”

Boschulte believes the U.S. Virgin Islands has been able to record notable successes such as record numbers of visitor arrivals because of the leadership’s decision early in the pandemic to “manage the virus and not run from the virus” and proactive moves to protect both lives and livelihoods, in an economy that is heavily dependent on its tourism sector.

Addressing conference-goers during a presentation on investment opportunities in the U.S.V.I., USVIEDA CEO Biggs highlighted the USVI’s enviable market access, hotel development incentive program and COVID-19 response.

U.S. Virgin Islands Commissioner of Tourism Joseph Boschulte (right) is pictured with Acting CEO and Director General of the Caribbean Hotel and Tourism Association Vanessa Ledesma in Hollywood, Fla. (Submitted photo)

“We have access to key markets,” Biggs said. “If you look at us geographically on a map, we’re sort of in the middle of the Caribbean chain. There are 43.6 million consumers in the Caribbean basin; there are 433.6 million in South America and about 370.6 million consumers in North America.”

He went on to note, “[The VI Economic Development Authority is] a one-stop shop, and we support development throughout the territory … [and] we also offer support in real estate, logistics, supply chain, government regulations, human resources, legal and financial support, and incentives.”

The Caribbean Hotel & Resort Investment Summit featured more than 20 informational sessions and 70 speakers (the large majority of whom were C-suite individuals representing Caribbean hospitality and tourism brands and organizations). The V.I. Department of Tourism and the VI Economic Development Authority supported the meeting and hosted a trade show booth at the event.